Why Mobility is a Business Opportunity

Mobility is, in short, about the ability for people and goods to be moved from one place to another. At the moment, there are major changes in society linked to mobility. Among other things, to reduce harmful emissions in urban environments. Emissions caused primarily by fossil fuels. In other words, the cities of the future will not be adapted for vehicular traffic with the associated parking on street land. They will be adapted for public transport, electric means of transport and people. This means that the parking garages will have a completely new role and can be used for more than just static parking spaces. They will be a central hub for mobility. For those of you who already own and manage parking garages, this means completely new business opportunities.

Servicing your parking garages

In addition, you who own or manage parking already have two of the most important assets to become a central hub for mobility: parking garages and customers. By seeing your parking spaces as dynamic spaces, you have every opportunity to start using them to offer different types of mobility services. For example, integrated electric car charging (the customer receives everything on the same bill and pays for actual consumption), delivery points for e-commerce and grocery bags, car pools and electric vehicles for short journeys (micromobility such as electric bicycles, electric scooters, etc.).

“You create new revenue and your tenants don't have to interact with multiple actors”

Demand is constantly increasing

According to DI's report “Mobility Insights #1” 11 out of 12 regional board chairmen say that there is some kind of mobility plan or transport strategy with the aim of realigning travel and transport towards greater sustainability in the region.

In Malmö there is a good example of mobility services in parking garages being a topical issue. In the city's new policy on mobility and parking municipal parking garages become mobility houses.

Manage parking spaces dynamically with a Parking Management System

A prerequisite for servicing your parking spaces is that you have a management system that can handle it. You need to have full control of your surfaces and be able to easily redistribute them if necessary. In addition, you need to automate many of the administrative processes (queue management, billing, contract management, etc.) to be able to scale up your business without having to hire more administrators.

Want to know more about our Parking Management System?

Offer all services through a single platform

Demand exists and you have the opportunity to meet it by offering mobility services. If you bring all your services together in a digital platform, such as an app or web portal, the user experience will be simple and welcoming while making use of all your services enjoyable!

Develop business or outsource?

When demand for new services emerges quickly, it is sometimes difficult to meet those needs. What a lot of people do then is outsource that deal. For example, electric car charging. But an alternative to that is to develop the business and offer that service directly to its customers. You generate new revenue and your customers have the same contact area for all their cases. All that is needed to do so is knowledge and a competent system support to manage operations and administration.

The business opportunities are there if you want them. Are you ready to service the parking garages and become the new, sought-after, mobility hub?

Written by:

Pelle Sjogren

Co-founder Mobility46

Connect with me on LinkedIn!