Seven steps to efficient and future-proof parking management

Are you tired of inefficient management processes, poor control and unnecessary time thieves? Do you wish your tenants were more satisfied with their parking experience? Do you think there should be a good way to streamline management, which additionally generates revenue? Then it's time to digitize your parking management!

Do you want to increase the operating net of your properties? Check out our guide: “How to increase the property's operating net with digitized parking management”

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What does digitalized parking management mean?

Digitalizing your parking management means that all processes related to parking management are digitized by using a Parking Management System. In such a system, you have, among other things, a digital overview of all parking spaces, automated queue management, the possibility of integrated electric car charging, smooth payment flows and access to a large amount of data about your entire parking business.

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Why digitize parking management?

By digitising your parking management, you will have good opportunities to streamline management, improve customer satisfaction and increase the property's operating net. It creates a structure and overview that makes it easier for you in support and administration, but it also simplifies the parking experience for your tenants and opens up business opportunities that generate new revenue.

“There are many benefits to digitising parking permits. Among other things, administration is minimized, monitoring becomes more efficient and we are better able to follow up and produce statistics. In addition, it will be easier for users who can now manage their parking permits directly in an app.”

— Erik Sandin, Head of Horticulture at Huddinge Community Properties.

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How do we future-proof our parking business through digitalisation?

1. Choose a Parking Management System

Digitalization is a prerequisite for creating a long-term lucrative parking business, so the first step is to evaluate different ERP systems and choose one that meets your needs such as flexibility, integrated electric car charging, monitoring and digital access. Our recommendation is usually that you choose a web-based system that is developed with parking in mind, because then you get a reliable system that is developed with the specific needs of the parking market. Read more about how a Parking Management System works here.

2. Find out how you want to manage your parking spaces

In the next step, it's time to think about how you want to manage your parking assets. There are different ways to do this; for example, you can take care of the entire administration yourself, rent it out to a parking operator, or a mixture of the two. None of these are more right or wrong, the most important thing is that you choose the solution that best matches your needs and conditions. In this article, we describe what different options are on the market and some things that may be good to keep in mind along the way.

3. Review your usage patterns

A third thing that is good to review is your usage patterns. How do you rent out your parking spaces today and how would you like it to work in the future? The most common is that reserved parking spaces are rented out on a monthly basis to their tenants, but as our mobility habits change, does it make sense that parking needs will also change over time, and perhaps unreserved parking will be smoother? Here we have collected our best tips on how to get the most out of your parking assets, regardless of the form of use.

4. Inventory your assets and automate queue management and placement

Now it's time for the magic! The first step in the digitization process is to inventory your parking assets and create a digital image. This is a prerequisite to be able to automate the administration of, for example, queue management and filling, and offer different types of parking according to the needs of your tenants. In this article we will tell you more about how to implement your Parking Management System.

5. Offer your tenants an app where they can manage their parking commitments

To create that great parking experience that we mentioned earlier, it's a good idea to offer tenants their own parking app. There, they can manage everything about their parking commitments on their own, which also reduces the manual processing for you. This is what the digital parking experience can look like with an app linked to a Parking Management System.

6. Integrate electric car charging

It's no secret that there is a great need for charging infrastructure for electric cars. Currently, there are more than 529,000 rechargeable passenger cars in Sweden (elbilsstatistik.se, 2023) and the forecast points significantly upwards. Since passenger cars are stationary about 95% of the time, charging close to the property means a clear streamlining of the entire car ownership, and if you offer electric car charging as a smooth addition to the parking agreement, it will mean a whole bunch of happy and satisfied tenants. Here you can read more about how to get started with offering electric car charging to your tenants.

7. Optimize on an ongoing basis based on data

One of the benefits of digitising parking management is that it gets access to a wealth of information about how tenants use the car park, information that you can use to increase your occupancy and further customize the offer to the needs and desires of parking customers This in turn leads to increased revenues and more satisfied tenants. In point 3 above, we mentioned an article where you can read about how you can use the parking data in the best way. But we would also like to take the opportunity to give you a webinar on the topic. Here you can check it out if you want to learn more about:

• What digitalised parking management is and how it can contribute to an increased operating net
• What business opportunities open up when you work more data-driven with your management
• How you can use data to increase customer satisfaction among your tenants
• Best practices for optimizing your parking business with data

Do you want to increase the operating net of your properties?

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