Unlocking the Potential of Shared Mobility for the Real Estate Industry: Insights from Jana Neumann, COO of Wunder Mobility
As cities evolve and space becomes increasingly scarce, the intersection of real estate and mobility has never been more critical. At the upcoming Sthlm E-Mobility Summit, Jana Neumann, the COO of Wunder Mobility, will take the stage to give new insights on how shared mobility is reshaping the way we think about urban living. With her experience at the forefront of one of the leading SaaS platforms for shared mobility, Jana offers unparalleled expertise on how the real estate sector can capitalize on this trend.
““My journey didn’t start very linear, but I’ve always been very passionate about bridging the gaps between tech and business.””
Bridging Gaps Between Tech and Business
With a foundation in industrial engineering and experience spanning consultancy, product management, and leading diverse teams, she’s passionate about bridging the gap between technology and business. From her time at Accenture, guiding Audi through their digital transformation, to overseeing product, marketing, sales, and customer success at Wunder Mobility, Jana’s diverse background enables her to find creative solutions in a young and evolving market like shared mobility.
The Transformative Potential of Shared Mobility
When asked what drives her, Jana highlighted her enthusiasm for disruptive and unsettled markets. For her, the shared mobility industry is one of the most exciting sectors in today's urban landscape. "It’s still in it’s finding phase," she notes, explaining that although there have been great strides, much work remains to make shared mobility the mainstream mode of transportation. "We need to work on making it more affordable and convenient to increase adoption."
Wunder Mobility, as a key player in this space, is committed to collaborating with operators and property owners to lower total costs and increase the convenience of shared mobility solutions.
““Incorporating shared mobility seamlessly into properties makes a significant difference.””
Shared Mobility: A Value Proposition for Property Owners
Jana is set to showcase how shared mobility can be a powerful value proposition for the real estate sector. By integrating shared mobility options into new developments or retrofitting existing properties, real estate companies can not only fulfill sustainability and legal parking requirements but also create a valuable perk for tenants.
"Incorporating shared mobility seamlessly into properties makes a significant difference," Jana emphasizes. She cites an example from San Francisco, where shared mobility was prioritized in a residential development, leading to tenants actively choosing the property for its mobility benefits. "It’s about planning it as a core part of the offering, not an afterthought."
““Partner with professionals to make it happen””
Collaboration is Key
While some property owners may struggle to integrate mobility into their offerings, Jana offers simple advice: collaboration is crucial. "Partner with professionals to make it happen," she advises. Property owners should collaborate with mobility companies to ensure a smooth and enjoyable user experience for tenants. Whether it’s understanding tenant needs, planning for appropriate vehicle types, or offering seamless digital access, the key is ensuring that shared mobility feels as natural as owning a private car—only better.
““If you want to earn money and be successful in this business, you need to understand the potential of shared mobility.””
Why Real Estate Stakeholders Can’t Ignore Shared Mobility
For those attending Sthlm E-Mobility Summit, Jana’s keynote promises to be an eye-opener. "If you want to earn money and be successful in this business, you need to understand the potential of shared mobility," she states. Beyond the obvious benefits for residents, the session will provide real estate stakeholders with insights into how shared mobility can enhance property values, meet regulatory requirements, and offer practical solutions to the challenges of modern urban life.